2025Engineering
Synthia
Headless E-Commerce at Scale
E-commerceHeadlessRetail
<800msLoad Time
15%Conversion Lift
Deliverables
- Headless Storefront
- CMS Integration
- Migration Strategy
Tech Stack
Next.jsShopify PlusSanity CMS
The Challenge
Understanding the problem
Synthia's monolithic e-commerce platform crashed during major drops and suffered from poor SEO due to slow load times.
The Solution
Our approach
Migrated their storefront to a headless Shopify setup using Next.js and Vercel. We implemented aggressive edge caching and optimized image delivery.
The Outcome
Measurable impact
Page load times dropped to under 800ms, resulting in a 15% increase in conversion rate during the crucial holiday season.
<800msLoad Time
15%Conversion Lift
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